Marketing Minor
| Code | Title | Hours |
|---|---|---|
| ECON 202 | Principles of Microeconomics | 3-4 |
| or ECON 272 | Foundations of Economic Analysis | |
| MKTG 321 | Marketing | 3 |
| Select four courses from the following: | 12 | |
| Managerial Economics: Consumption & Markets | ||
| Introduction to Sales | ||
| Retail Merchandising for Marketing Education | ||
| Econometrics | ||
| Consumer Economic Issues | ||
| Media Campaign Strategy | ||
| Consumer Behavior | ||
| Integrated Marketing Communication | ||
| Marketing Research & Analysis | ||
| Sales Management | ||
| Digital Marketing Strategy | ||
| Pricing Strategy and Tactics | ||
| Retail Distribution Management | ||
| Marketing Channels Management | ||
| Services Marketing | ||
| Product Development and Brand Management | ||
| Survey Sampling Methods | ||
| Total Hours | 18-19 | |
Courses to total 18 credits for this minor